Vijay is expert at writing marketing collateral, white papers, speeches, media articles and more.
Vijay has written for Ramco Systems, SSI, Polaris Software, Infosys BPO, QuEST, Aequs, Netmagic and others in India, and for IBM, Intel, Microsoft, Accelrys, VMware, QLogic, Adaptive Computing and others in the US (on subcontract). His portfolio includes marketing collateral, white papers, newsletters, earnings releases, annual reports, CEO speeches, media articles, blog posts, and more. Vijay was also an invited contributor to Corporate Communication - a 21st Century Primer, Response Books, 2004.
Vijay is the author of The Kalpakkam Septet, a collection of short stories, and is now working on a couple of non-fiction book ideas.
Vijay has written extensively for the media both as a journalist and as an external contributor. His articles have appeared in India Today, The Hindu Business Line, Economic Times, Indian Express, The Hindu, Hindustan Times, Deccan Herald, and Malayala Manorama.
India Today : Library of over 35 feature articles published in India Today
Vijay has spoken on or conducted workshops on marketing and communication related topics. Clients have included Aditya Birla Minacs, Mahindra Satyam, Robert Bosch, and Symbiosis Institute of Media and Communication.