Vijay has a wide portfolio but prefers taking up white papers, features, brand stories, corporate histories, and books. He is currently planning a non-fiction book on Malabar.
Vijay has created and managed a wide variety of communication -- marketing collateral, white papers, newsletters, earnings releases, annual reports, etc. -- for companies such as Ramco Systems, SSI, Polaris Software, Infosys BPO, QuEST, Netmagic and others in India, and has created marketing collateral for IBM, Accelrys, QLogic, RSI, Adaptive Computing and others in the US (through a partner). Since these communication are the properties of their owners, no examples are listed.
Speech Writing & Storytelling
Vijay has written speeches for the CEO of every company he's worked in and now writes speeches as a consultant. He has ghostwritten media articles and industry overviews and has written and managed initiatives in corporate storytelling. Vijay was an invited contributor to Corporate Communications - a 21st Century Primer, Response Books, 2004, and is the author of The Kalpakkam Septet, a collection of short stories.
Vijay has published extensively in the media both as a journalist and as an external contributor. His articles have appeared in India Today, The Hindu Business Line, Economic Times, Indian Express, The Hindu, Hindustan Times, Deccan Herald, and Malayala Manorama.
India Today : Collection of over 35 feature articles published in India Today in the 90s
Speaking Engagements & Workshops
Vijay is occasionally invited to speak on or conduct workshops on marketing and communication related topics. Clients have included Aditya Birla Minacs, Mahindra Satyam, Robert Bosch, and Symbiosis Institute of Media and Communication.